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Pets have always been a key feature of social media with the likes of Grumpy Cat and Jiffpom earning a devoted fan following. In fact, 65% of owners post their pets on social media at least twice a week. TikTok has also welcomed a plethora of pet influencers with both owners and animals receiving a large amount of engagement and opportunities. Netinfluencer discovers more about this niche and details the most popular pet influencers on TikTok.
Whataboutbunny
Bunny is a 2-year-old Sheepadoodle who uses TikTok to show off her conversation skills. Her owner, Stella, devised a complex system of buttons that each express a different word or phrase. Over time, Bunny learned how to form simple sentences, building a stronger bond between the two.
This pet influencer asks life’s most burning questions such as ‘What is a Dog?’ and ‘Where can I sleep’. With 7.5 million followers, Whataboutbunny has inspired other pet owners to purchase this collection of speaking tools. Stella also hosts an informative YouTube channel where she explains how dogs are able to communicate effectively with humans to her 136,000 subscribers.
Elliegoldenlife
This pet influencer is a larger-than-life Golden Retriever who loves nothing more than spending quality with her owner Kevin. Elliegoldenlife is best known for her incredible tricks that have managed to capture the hearts of her 4.2 million followers. Kevin is a talented pet trainer who has taught Ellie how to smile, prance and hug on command.
He first brought Ellie into his home as a therapy dog but their bond developed into so much more. Alongside her TikTok, Ellie also competes in various challenges for her fans to enjoy such as Ellie’s Taste Tournament, a March Madness-style competition that helps her find her favorite snack.
Potroastsmom
Potroastsmom is a dedicated pet owner who first started her TikTok to share her toothless black and white cat, Pot Roast. Unfortunately, Pot Roast passed away in March 2022, causing immense heartbreak for her 1.2 million followers.
Despite the loss, Potroastsmom continues to create content with her other cats, Faucet and Carrot. She posts her regular antics with her feline friends such as dressing them up and creating ASMR content with them. This pet influencer also posts long-form content on YouTube, showcasing her adventures as a foster mom for seven kittens. Potroastsmom has also created a line of merchandise that highlights the hilarious nuances of each of her cats.
Furryfritz
This pet influencer is a Catographer, a professional cat photographer. Furryfritz, otherwise known as Niles Jacobi, uses a plethora of cinematography techniques to create a range of awe-inspiring content with his cats.
Jacobi attaches simple cat toys to cameras and gathers footage of cats playing in their natural environment, catching these animals in their true elements. Furryfritz often visits his local animal shelter to take adorable photographs of cats in need, melting the hearts of his 4 million followers. He also uses Instagram to showcase his art in more detail for his additional 244,000 followers.
Chipthemanx
Chipthemanx is an unusual breed of cat that is most known for not having a tail. Yet, this doesn’t stop him from living a life of luxury, seen as he travels around in a stroller and has constant cuddles with his owner. This pet influencer has managed to make an iconic mark on social media, earning 479.7K followers and 13.6 million likes.
Chipthemanx’s success has led to a collection of brand deals with Pura X and Cat Amazing. His owner has even created a specialist course that can help other owners become pet influencers and gather a collection of unique opportunities.
Beaunosebones
Beaunosebones has 1.2 million followers and has managed to gain a collection of brand deals during his time on TikTok. His owners have collaborated with major pet brands such as Dog Snob, showcasing how they care for his developing joints and bones.
Dr. Matt McGlasson
This pet influencer is a registered veterinarian, who spends his days taking care of sick animals and delivering baby kittens. Dr. Matt McGlasson answers questions from his 567.9K followers, helping them to better understand the world of animal healthcare.
He also shows how his colleagues tend to small animals throughout their day. His clinic is in Kentucky and has gained a lot of attention and praise through his intriguing TikTok content. Dr. Matt McGlasson also uses Instagram to help advocate for more pet education as well as share updates on his personal life for his 134K followers.
Mr. Pokee Hedgehog
Amassing 1.1 million followers, Mr. Pokee Hedgehog spends most of his time frolicking in fields and spending time traveling the world. Although this account was first started in 2019, it has managed to gain an outstanding 16.3 million likes.
Mr. Pokee has also partnered with prosperous brands such as G Fuel, creating a humorous video of him being filled with tons of energy. He also finds time to unwind, using a tiny swim ring to float around his owner’s pool. This pet influencer also shares an assortment of presets, helping his fans create their own stunning photos. A lot of these images are also posted on Instagram to the delight of his 1.8 million followers.
Bingo_the_otter
Bingo the otter is an unconventional pet but has brought an immense amount of joy to his 230.8K followers. Whether he is playing on a slide or becoming transfixed on falling snowflakes, Bingo expresses his delight through his iconic bark.
This otter lives in Japan and has become a key figure in the country’s popular culture. He also has an extensive YouTube channel that offers longer clips of his hilarious escapades for his 335K followers to enjoy. Bingo is also active on Instagram with the content being posted on a daily basis for an additional 25K followers.
Arisathegroomer
Arisa is an LA-based dog groomer, who shows off her incredible skill set to her 267.6K followers. She grooms a varied assortment of dogs such as Poodles and Pomeranians, making them look cute and stylish every time.
Arisathegroomer has also created a series called Dog of the Day where she presents an array of dogs and their signature styles for that day. This pet influencer even posts recipes of healthy and safe treats for dogs to enjoy. Arisa also enjoys sharing her trade with others, producing an online course to help owners style their dogs in a collection of different ways.
The growing number of pet influencers on TikTok highlights how many individuals are diversifying their content, without actually being part of it themselves. Despite the animals being the stars of the show, the owners are still gaining access to profitable brand opportunities. To learn more about gaining brand deals as an influencer, visit our website.
Melody Day is a UK-based copywriter, working in developing industries such as travel, beauty, and lifestyle. She creates digestible copy that is fully optimized for SEO and gains positive engagement from readers. They are able to create engaging blogs and website copy for a range of unique brands.
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